For my FMP I have chosen to re-brand 'Levi Roots Reggae Reggae Sauce' and also brand it for the American market. This is a good project for me as it is bright vibrant and lively work. I met Levi Roots and got his contact to send my designs to him and hopefully something will come of this. I am looking into Jamaican culture, food, music, design and also the reggae culture. from all my research i'm going to design labels, posters bottles and other promotional material. I will look into typographic designs in Jamaica and design some typefaces to suit the product.
This is going to be a good project and i am looking forward to the research, my designs and feedback from my client Levi Roots.
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